Insight Focus: Fancy a snack?

Snacking is an all-day eating occasion dominated by need, rather than timing. We see both new and established brands seeking to offer healthier snacks. The growing ranks of novel protein sources and potential replacements appeal to the everyday consumer, foreshadowing a profoundly changed marketplace in which, what was formerly ‘alternative’ could take over the mainstream.

Stats behind the facts

41% of consumers look for healthier snacking options

56% of people snack because they are bored

61% want snacks to be an ‘indulgent treat’

£114.3m spent in 2017 on popcorn as demand for healthier snacks rises

Pork scratchings sales leap 13.2% as protein trend drives meat snacks growth

NOT JUST SALTED OR SWEET…

Innovative popcorn flavours
  • Peanut & Almond
  • Gin & Tonic
  • Coconut & Chia Seed
  • Goats Cheese & Black Pepper
  • Olive Oil & Truffle

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